SEMA Show Day 1 TPMS Seminar Covers Customer Education

Customer education was the unifying theme at the 2012 SEMA Show TPMS Seminar: "TPMS at 10 - TPMS Best Practices, A Town Hall Meeting"

Sean MacKinnon (TIA's director of automotive training), the moderator of the seminar explained the four service areas that are recommneded best practices for TPMS: 
  1. Servicing the customer before the sale
  2. Servicing the customer during the sale
  3. Servicing the customer during vehicle service
  4. Servicing the customer after the sale
Customer education can only be achieved if service technicians are up to date with the latest in TPMS information and training. Before any sales can be made, technicians need to practice with certain TPMS programming and relearn tools and successfully know how to perform a pre-service inspection. During a sale, it's important for technicians to education customers on the importance and benefits of TPMS and TPMS service kit replacement. After the sale, technicians need to verify that the tire pressure monitoring system is working properly, and to educate the customer on what the system does and what to expect when tire pressure is over or under-inflated and when the TPMS warning light is on or flashing.